The 2019 Subaru Love Promise Customer Commitment Award

We've been nationally recognized for our dedication to our customers and the Subaru Love Promise.

We're honored to receive the 2019 Subaru Love Promise Customer Commitment Award. This award nationally recognizes Subaru retailers who demonstrate excellence in all areas of customer-focused performance. It highlights exceptional customer service that builds lifelong relationships with Subaru owners.

The 2019 Subaru Love Promise Customer Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Halladay Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Cheyenne Animal Shelter, Black Dog Animal Rescue
Laramie County Community College, ARP ELEMENTARY SCHOOL, St. Mary's Catholic School
Cheyenne Childrens Museum, Make-A-Wish, Climb Wyoming, United Way of Laramie County, Boys and Girls Club of Cheyenne
Meals on Wheels

 Subaru Love Promise Heart

Love Promise Stories from Halladay Subaru

Subaru and Halladay Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Halladay Subaru supports the Cheyenne Family YMCA  –  Patty W

At the Y, everything we do is made possible by our donors. Recently, Halladay Subaru contributed $5,000 as a lead gift to our Annual Support Campaign. Every year we reach out to the community for donations to help support our mission to promote healthy spirit, mind and body for all. Donations support the word “all”. Donations support keeping the Y open and available to everyone, regardless of their ability to pay. Everyone pays something. But, if you cannot afford our fees we will work with you. It helps to have some individual and business leaders kick start our efforts by giving generous donations at the start of our campaign. This year Halladay Subaru was one of those leaders. Their generosity has gone a long way to ensure that the Y will be able to continue our work in this community. In 2018 we taught and watched over more than 500 kids in our child care programs, taught over 1,000 kids to swim, helped more than 2,000 family members play together at community events, coached over 1,200 kids in youth sports, taught more than 1,200 adults in fitness classes and another 1,200 in water fitness classes and assisted more than 150 families and seniors with financial assistance. All of this was only possible with the support of donors like Halladay Subaru. In total we served over 18,000 people last year. We taught Diabetes Prevention to help adults learn new habits to get and keep themselves healthier; Adaptive Sports for Disabled Veterans; NeuroFit for people living with Parkinson’s; and a long list of other fitness and wellness classes. In the pool we taught children and adults water safety so they can enjoy swimming with friends and family. In youth sports we taught kids about teamwork, good sportsmanship and how to stay active. The Y is looking toward the future and how to help the Cheyenne community. The Y will continue to be the place for families by offering quality, affordable child care, family activities, swim lessons, youth sports and fitness classes. The Y will continue to be the place for seniors to enjoy health and wellness programs and to connect with friends. The Y will be a place for everyone by providing programs for all ages, an environment that welcomes all fitness levels and provides financial assistance.The Y. For a better you. For a better community. For a better country. Thank you Halladay Subaru!

Halladay Subaru supports Boys & Girls Club  –  Wendy F

Boys & Girls Club of Cheyenne is so grateful to Halladay Subaru of Cheyenne. Through their continued generous support of our programs we have been able to accomplish so much for Cheyenne’s youth. During 2017, the Boys & Girls Club of Cheyenne provided services to 900 youth for a $10 annual membership. All the programs and activities offered revolve around one of three core program areas: Healthy Lifestyles, Academic Success and Character & Citizenship. Examples of these program areas are our SMART Girls initiative where girls learn about healthy relationship, body image, mentorship and being a confident young woman. In addition our Passport to Manhood is a program that promotes and teaches responsibility to young men, consisting of 14 sessions, each concentrating on character development. Since this 2010 the Boys & Girls Club of Cheyenne has had finalists in our 8 state regional art show.In addition, we initiated a new partnership Laramie County Community College, the creation of a college prep program for high school students. The high school youth program began February 15, 2018 in LCCC’s center for Conference & Institutes. The program focuses on academic success, character-building and healthy lifestyles for high school students, targeting juniors and seniors, however all high school students are welcome. The goal is that these young adults see the pathway to getting into college or career. It is one of kind program with integrated on campus experiences: students will learn about a variety of careers and meet professionals working in marketable industries; career and education support with Professors; hands on learning in laboratories; and healthy habits programs in the UW Outreach facilities taught by Cent$ible Nutrition.Thank you Halladay Subaru for making a difference in the lives of Cheyenne’s youth!

Halladay Subaru Helping LCCC Students!  –  Lisa M

Halladay Subaru is an outstanding community partner! They are giving five scholarships of $2,000 each to Laramie County Community College students for a total of $10,000! This is going to be an amazing benefit to students in 2018 pursuing higher education in any field of study at LCCC. This will benefit students attending classes in Cheyenne. The LCCC Foundation would like to especially thank Jim Casey and Tim Joannides for honoring longtime Cheyenne philanthropist, John Clay with this scholarship! Halladay Subaru is to be commended for investing in the future of our community college and its students! Thank you for this partnership.

Low-Income Single Mothers Achieve Brighter Futures  –  Bonnie S

Thank you to Halladay Subaru in Cheyenne for supporting Climb Wyoming and the single mother families we serve! Climb's mission is for low-income single mothers to discover self-sufficiency through career training and placement. With Halladay Subaru’s generous support, the Climb program will provide not only the components necessary to help low-income single mothers move toward financial independence and family stability through job training and placement, but also services that extend well beyond. The innovative Climb program includes group and individual counseling, life skills and parenting skills training, financial and nutrition education and peer group support. In offering comprehensive services, we better prepare our participants for long-term success in the workplace, their communities and their families while helping them overcome their personal barriers to success to make permanent life changes. At Climb, success isn’t just about getting a job - it’s about financial independence for struggling mothers and changing the generational cycle of poverty one family at a time. Thank you to Halladay Subaru for helping to make a difference! Photo from left: Chris Allen, Halladay Motors Sales Manager, Shawn Casey, Climb Business Liaison, Jim Casey, Halladay Motors Vice President/General Manager, and Joni Fenwick, Climb Fiscal Administrator.

'Book'ing Some Inspiration  –  Mary

Halladay Subaru of Cheyenne, Wyoming decided to adopt our school for a book program they were offering. In the program, our school was allowed to choose from a list of award-winning science books that would help our school. Books were chosen to help supplement curriculum, chosen to entertain, and chosen to inspire the wonder of science in our students. The books were delivered to the 5th grade students who in turn distributed them throughout the school. The books have been a wonderful addition to our school and have inspired countless science ideas and dreams. Our school is incredibly grateful for the support of Halladay Subaru to our school!

LLS & Subaru Deliver Blankets to Cancer Patients  –  Beth M

Halladay Subaru, in partnership with the Leukemia and Lymphoma Society, participated in a “Share the Love” campaign to help blood cancer patients at Cheyenne Oncology and Hematology. Team members from Subaru, LLS and Cheyenne Oncology and Hematology donated 80 warm, fuzzy blankets with care cards and messages of hope from the community. They also delivered 10 care kits to younger patients so the children could draw, do crafts and break away from hospital life. The program is a great way for LLS and Subaru to connect with local hospitals and help blood cancer patients. “It was a rewarding experience to be able to brighten the patients’ day and wrap them in love by providing the Subaru blankets! The cancer journey is tough, so to lift their spirits is a wonderful feeling,” LLS Sr. Campaign Director Beth Muehlethaler said.

United Way Car Voucher Drawing  –  Sara W

Halladay Motors made a contribution to give one lucky person a very big suprise. A $15,000 voucher for a new car. Giving back to the community is not only a core value of ours but a whole hearted commitment.

Live Remote with local radio station for Pet adoption  –  Katie E

We hosted a live remote with a local radio station to invite the community to come and visit for some pizza, music, and to adopt a new pet. There were 4 dogs and 1 cat that found new homes.

Fanfare For Education  –  Beth T

The largest fundraiser for St Mary's Catholic School is a raffle. It was $100 per ticket and the winner receives their choice of a 3 year lease on an Impreza or $15,000. Over $100,000 was raised for the school.

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